by Dany Robberecht | Jun 28, 2018 | FMCG & consumer, Perspectives, Strategic innovation
The number of new products that fail is high. According to Harvard professor Clayton Christensen, more than 30.000 new consumer products are launched every year. 85% of them fails. Ask anyone for the percentage of new products that fail, and the usual answer is...
by Dany Robberecht | May 18, 2018 | Industry & chemistry, Perspectives, Strategic innovation
Industry transformation is often considered a real threat in industries, regularly citing stories of market incumbents totally wiped out of an industry by a newcomer in no time. To have a complete picture it is interesting to weigh the acting upon the threat against...
