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From ideation to innovation: AI’s magic touch in R&D

by Frederik Wouters | May 31, 2024 | Artificial intelligence

Imagine a world where AI breathes life into new ideas, transforms pitch decks into captivating presentations, and deciphers the intricate preferences of users. What if we told you this world already exists? Let’s explore how companies are leveraging AI’s...

AI or no AI, exploring the great divide

by Frederik Wouters | May 21, 2024 | Artificial intelligence

AI or no AI, that is the question! In a world where everyone seems to be talking about the technology’s tremendous potential, what is hype and what are the actual opportunities for your R&D and innovation teams. In a survey, we asked our digital community just...

From hype to reality: How AI is breaking down R&D barriers

by Frederik Wouters | May 15, 2024 | Artificial intelligence

In today’s rapidly evolving innovation landscape, AI promises transformative potential. What is this potential though? In a survey amongst our digital community, we dove deep into the reality. The report based on these results provides invaluable insights into...

As seen at CES: brewing the future of innovation in coffee experiences

by Frederik Wouters | Jan 17, 2024 | Product innovation

In the heart of many households, the rich aroma of freshly brewed coffee intertwines our daily rituals. It’s where innovation emerges as a key driver in transforming moments of use and boosting new extraordinary experiences. From buzzing cafes to cozy kitchens, the...

How digital, circular and multidisciplinary innovation shapes outcome-based success

by Frederik Wouters | Oct 27, 2023 | Multidisciplinary

The rumors in the market are clear. There’s a lack of insights about design strategies that ensure that the business model, service offered by the product, and soft- and hardware design strategy are properly aligned. A lack of knowledge about other methods, and...
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OTHER CONTENT
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