by Frederik Aldelhof | Sep 30, 2021 | FMCG & consumer, Product innovation, Webinars
Sustainability is firmly anchored in Henkel’s activities. During this session, Olena Onyshchenko and Maresa Zimmermann from Henkel will discuss which key sustainability trends are central in their innovation strategies. With this perspective, you can advance your...
by Frederik Aldelhof | May 10, 2021 | FMCG & consumer, Strategic innovation, Webinars
Technology drives innovation. New state-of-the-art sensors, integrated circuits and algorithms enable truly new functionalities and enormous cost reductions. When will innovation be successful and when is it prone to fail? This discussion will uncover why the user...
by Frederik Aldelhof | Apr 21, 2021 | Digital innovation, FMCG & consumer, Perspectives
FMCG companies are increasingly developing IoT devices, due to the reducing cost of technology and increasing possibilities of Artificial Intelligence. But what’s the aim? A new direct-to-consumer (D2C) trend has emerged lately, a new disconnected sales channel that...
by David Pas | Oct 7, 2020 | FMCG & consumer, Perspectives, Strategic innovation
Innovation is rarely just about a new technology. People don’t buy technology anymore, they buy a meaning, a purpose. Furthermore, we notice a shift from tangible to virtual products and reverse: as more services are digital, real-world experience becomes more...
by Frederik Aldelhof | Jul 6, 2020 | Digital innovation, FMCG & consumer, Perspectives
Leveraging the declining costs of technology and the growing power of Artificial Intelligence, we observe that FMCG companies are increasingly developing IoT devices to create differentiated offerings that increase customer loyalty. Several announcements and...
by Wouter Vleugels | Jun 19, 2020 | FMCG & consumer, Perspectives, Product innovation
Computational Fluid Dynamics (CFD) used to be a tool to develop highly expensive and complex products such as aircraft, rockets, ships, turbo machinery, etc. The tools were cumbersome, old fashioned and expensive. Models took a long time to develop and their usage was...
